Tuesday, May 5, 2015

A Couple Of Tidbits From Ruger's Quarterly Report


After the close of the stock market yesteday, Sturm, Ruger & Co. released their quarterly earnings report. Below are a couple of tidbits that I gleaned from it which I thought were interesting.

  • In the first quarter of 2015, net sales and the estimated sell-through of the Company’s products from the independent distributors to retailers increased 12% and 15%, respectively, from the fourth quarter of 2014. The National Instant Criminal Background Check System background checks (as adjusted by the National Shooting Sports Foundation) decreased 15% during the same period.

  • New products, including the AR-556 modern sporting rifle and the LC9s pistol, represented $22.8 million or 17% of firearm sales in the first quarter of 2015. New product sales include only major new products that were introduced in the past two years.
It looks like Ruger has done well even if the market has contracted somewhat. It would be interesting to know how much of the new sales were attributable to the AR-556 and how much to the LC9s. With the market demands for ARs cooling somewhat if prices are any indication, I'm guessing the LC9s represented more than 50% of the $22.8 million in sales.

Ruger holds it annual shareholder's meeting this morning. It is being webcast and you can see it at this link.

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