“They’ve been mistreated and misunderstood for generations,” the ad begins. “Abusive owners have done severe damage and given these beautiful creatures a bad reputation.”
“You can make a difference by giving a gun a loving home,” the ad says. “These guns want nothing more than to adore and protect you. So, please, have a heart. … PRK Arms has the kinds of guns that need a loving home more than anything else — like AK-47s, Glocks and the biggest selection of AR-15s in Fresno.”
And from this TV report, it sounds like the ads are working. Sales have never been better according to the store's owner.
You just knew that any gun store called PRK Arms as in People's Republic of Kalifornia had to have a sense of humor. Given the gun laws in California, a sense of humor - and a donation to the CalGuns Foundation - may be the only thing that lets you deal with it.
H/T Firearm Blog and HotAir